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About Us

At our strategic design agency, we specialise in digital transformation. We have a people-first approach that focuses on jobs to be done, helping us ensure that we are creating happiness at work by reducing tech debt and increasing productivity.

We partner with businesses in the B2B space to enhance both customer and employee experiences to optimise performance and success.

Since 2015, we've been working with businesses of all sizes across APAC and varied industries like manufacturing, NFPs, SaaS, Professional Services & Property. 

Our mission is to humanise sales & marketing so all technology conversations put people first and help businesses grow faster and better. 

Our Values

Better Than Before

We want to make 'being online' be better for people each day. We work on creating experiences that connect better with people whether through strategy, design, websites or content. 

Build Trust First

Without trust, businesses fail. We want to make sure that who we are is reflected in what we do and say. In aligning these, we become more authentic & build trust.

Do the Right Thing

We take our brand seriously. This includes the way we carry ourselves, treat our coworkers and customers in a way that’s respectful, communicative and culminates in delight. We don’t dilute doing the right thing. Our strong professional conscience helps us take the right decisions in everything we do.

Always Learning

We seek constant improvement and continually strive to learn more about our industry and contribute greater than what is expected. Our entrepreneurial spirit pushes us to take initiative and help improve ourselves and our processes. We are proactive not reactive.

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Proud Member

Connect Labs is proud to join the Pledge 1% community and encourages other companies to take the pledge and leverage their business as a force for good.
 

Our Crew

Say hello virtually or in-person anytime. We'd love to!

soumya indurti new

Soumya Indurti

Founder & Digital Strategist

  • Indian roots, Australian wings.
  • Spelling colour without the ‘u’ irks me LOTS.
  • Ex-Googler. That sums up how I started my life in Digital.
  • Interested in exploring human connection with brands online.
Kan1

Kan Huang

Demand Generation Expert

  • Podcast Founder of Level: Asian (ah-mazing, have a listen here)
  • Director of Social Wave
  • Teller of stories
  • Crafts a great demand gen strategy
  • Runs after a toddler when away from work
Vanessa Sammut headshot

Vanessa Sammut

Value Prop & Messaging Expert

  • European living in a very Europe-like city
  • Loves an organised approach to work
  • Experienced Go-to-market messaging fixer
  • Founder of Alwaysonmarketing
  • Owner of some beautiful self-made jewellery
Jiyun-bang

Jiyun Bang

Design Expert

  • From Korea, Melbourne's home now.
  • Believes in minimalistic design that creates a connection.
  • Runs after a toddler when not worried about UX.
  • Makes a mean bibimbap.
noel up

Noel Myaing

Creative Production Expert

  • Background in the film industry (might know some famous people ;P)
  • Motion graphics, animations, events and more
  • Brings visions to life via great content and storytelling

 

 

 

Sam Alford

Samantha Alford

Integrations Hero or Expert

  • Creator of HubSpot's original Xero integration
  • Founder of Inbound Addons
  • Avid Traveller
  • Can be found working very close to a beach
  • Owns an epic campervan

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